Monday, December 19, 2011

An A La Carte Life

Please tell me why (at least in the U.S.) we don't go a la carte on everything, especially services. i cannot possibly watch more than one television/movie at a time. So why does my local cable/satelite provider think I would be interested in more that 10 channels to choose from. I don't need 500. In truth, I don't even need 10. Perhaps they just don't get it. I know that there are many indecisive people in the world and variety is the spice of life. Allow me to pay for just the content I use and I will be a super happy camper. Even the mobile phone companies have come to this decision (though a bit reluctantly). They almost all offer Pay As You Go plans, meaning you only pay for the services/data you use. All the old legacy plans are still available for those that want it, but I just think this is a much more feasible way to go. iTunes got it right out of the box. If a musician/artist has not made 12 great songs on a CD to enjoy, then why should the buying audience have to buy the entire disc to hear the one track that they do like. The record industry had been fleecing us for years. There are many other examples I can name, but what a wonderful world this would be.

Posted via email from Cuttlefish Encounters

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